{"id":3862,"date":"2015-01-20T12:20:46","date_gmt":"2015-01-20T12:20:46","guid":{"rendered":"http:\/\/newsite.digital-cloud.co.il\/DigitalCloud\/?p=3862"},"modified":"2015-05-26T15:11:03","modified_gmt":"2015-05-26T15:11:03","slug":"case-study-sky-tower-tel-aviv","status":"publish","type":"post","link":"https:\/\/digital-cloud.co.il\/DigitalCloud\/case-study-sky-tower-tel-aviv\/","title":{"rendered":"CASE-STUDY SKY TOWER Tel-Aviv"},"content":{"rendered":"<style><!--\n.ie .flashContent { position: relative!important; left: 30px!important; }\n--><\/style>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong>\u05e6\u05e4\u05d5 \u05d1\u05e1\u05e8\u05d8\u05d5\u05df: \u05db\u05da \u05e9\u05d9\u05d5\u05d5\u05e7\u05e0\u05d5 \u05de\u05d2\u05d3\u05dc \u05de\u05e9\u05e8\u05d3\u05d9\u05dd \u05d1\u05ea\u05dc \u05d0\u05d1\u05d9\u05d1 \u05d1\u05e4\u05e2\u05d9\u05dc\u05d5\u05ea \u05d3\u05d9\u05d2\u05d9\u05d8\u05dc\u05d9\u05ea \u05de\u05ea\u05e7\u05d3\u05de\u05ea<\/strong>:<\/span><\/h2>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/pbj3OSBM0xE\" height=\"454\" width=\"747\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<h2 dir=\"RTL\" style=\"width: 96%;\"><b>\u05d4\u05d1\u05e8\u05d9\u05e3: <\/b><\/h2>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05dc\u05d4\u05e0\u05d9\u05e2 \u05de\u05db\u05d9\u05e8\u05d5\u05ea \u05e9\u05dc \u05de\u05e9\u05e8\u05d3\u05d9\u05dd \u05d1- SKY TOWER &#8211; \u05de\u05d2\u05d3\u05dc \u05de\u05e9\u05e8\u05d3\u05d9\u05dd \u05d4\u05e2\u05ea\u05d9\u05d3 \u05dc\u05d4\u05d9\u05d1\u05e0\u05d5\u05ea \u05d1\u05ea&#8221;\u05d0.<b> <\/b><\/p>\n<h2 dir=\"RTL\" style=\"width: 96%;\"><b>\u05d4\u05d0\u05ea\u05d2\u05e8: <\/b><\/h2>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05d4\u05e2\u05e8\u05db\u05e0\u05d5 \u05de\u05e8\u05d0\u05e9 \u05db\u05d9 \u05e7\u05d4\u05dc \u05d4\u05de\u05ea\u05e2\u05e0\u05d9\u05d9\u05e0\u05d9\u05dd \u05d1\u05e8\u05db\u05d9\u05e9\u05ea \u05de\u05e9\u05e8\u05d3\u05d9\u05dd \u05de\u05e6\u05d5\u05de\u05e6\u05dd \u05d5\u05dc\u05db\u05df \u05d9\u05d3\u05e8\u05e9\u05d5 \u05d7\u05d5\u05d3\u05e9\u05d9\u05dd \u05e8\u05d1\u05d9\u05dd \u05db\u05d3\u05d9 \u05dc\u05e1\u05d9\u05d9\u05dd \u05dc\u05e9\u05d5\u05d5\u05e7 \u05d0\u05ea \u05d4\u05e4\u05e8\u05d5\u05d9\u05e7\u05d8. \u05d4\u05d0\u05ea\u05d2\u05e8 \u05e9\u05dc\u05e0\u05d5 \u05d4\u05d9\u05d4 \u05dc\u05d4\u05db\u05e0\u05d9\u05e1 \u05e7\u05d4\u05dc \u05d7\u05d3\u05e9 \u05dc\u05de\u05e9\u05d5\u05d5\u05d0\u05d4 \u05d5\u05dc\u05d2\u05e8\u05d5\u05dd \u05dc\u05d5 \u05dc\u05d4\u05ea\u05e2\u05e0\u05d9\u05d9\u05df \u05d5\u05dc\u05e8\u05e6\u05d5\u05ea \u05dc\u05e8\u05db\u05d5\u05e9 \u05de\u05e9\u05e8\u05d3 \u05d1\u05de\u05d2\u05d3\u05dc SKY TOWER. \u05d4\u05d0\u05ea\u05d2\u05e8 \u05d4\u05d9\u05d4 \u05dc\u05d2\u05e8\u05d5\u05dd \u05dc\u05e7\u05d4\u05dc \u05d6\u05d4 \u05dc\u05d4\u05d1\u05d9\u05df \u05e9\u05de\u05d1\u05d7\u05d9\u05e0\u05d4 \u05db\u05dc\u05db\u05dc\u05d9\u05ea &#8211; \u05de\u05e9\u05ea\u05dc\u05dd \u05d9\u05d5\u05ea\u05e8 \u05dc\u05e8\u05db\u05d5\u05e9 \u05de\u05e9\u05e8\u05d3 \u05de\u05d0\u05e9\u05e8 \u05dc\u05e9\u05db\u05d5\u05e8 \u05de\u05e9\u05e8\u05d3.<\/p>\n<h2 dir=\"RTL\" style=\"width: 96%;\"><b>\u05d4\u05e4\u05d9\u05ea\u05e8\u05d5\u05df: <\/b><\/h2>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05e7\u05de\u05e4\u05d9\u05d9\u05df \u05d0\u05d9\u05e0\u05d8\u05e8\u05e0\u05d8\u05d9 \u05de\u05d1\u05d5\u05e1\u05e1 Retargeting<b>, <\/b>\u05d4\u05db\u05d5\u05dc\u05dc 2 \u05e7\u05e8\u05d9\u05d0\u05d9\u05d9\u05d8\u05d9\u05d1\u05d9\u05dd \u05e9\u05d5\u05e0\u05d9\u05dd \u05e9\u05e8\u05e6\u05d5 \u05d1\u05de\u05e7\u05d1\u05d9\u05dc \u05d5\u05d9\u05d5\u05e2\u05d3\u05d5 \u05dc\u05e9\u05e0\u05d9 \u05e7\u05d4\u05dc\u05d9\u05dd \u05e9\u05d5\u05e0\u05d9\u05dd \u2013<\/p>\n<p dir=\"RTL\" style=\"width: 96%;\"><b>\u05de\u05e1\u05e8 \u05e8\u05d0\u05e9\u05d5\u05df: <\/b>\u05d4\u05d6\u05d3\u05de\u05e0\u05d5\u05ea \u05dc\u05e8\u05db\u05d5\u05e9 \u05de\u05e9\u05e8\u05d3 \u05d1\u05de\u05ea\u05d7\u05dd \u05d4\u05e2\u05e1\u05e7\u05d9\u05dd \u05d4\u05d2\u05d3\u05d5\u05dc \u05d1\u05d9\u05d5\u05ea\u05e8 \u05d1\u05ea&#8221;\u05d0 \u2013 \u05d9\u05d5\u05e2\u05d3 \u05dc\u05d1\u05e2\u05dc\u05d9 \u05d7\u05d1\u05e8\u05d5\u05ea \u05d5\u05de\u05e9\u05e7\u05d9\u05e2\u05d9\u05dd \u05d1\u05ea\u05d7\u05d5\u05dd \u05d4\u05e0\u05d3\u05dc&#8221;\u05df.<b><\/b><\/p>\n<p dir=\"RTL\" style=\"width: 96%;\"><b>\u05de\u05e1\u05e8 \u05e9\u05e0\u05d9: <\/b>\u05de\u05d4\u05d9\u05d5\u05dd \u05de\u05e9\u05ea\u05dc\u05dd \u05d9\u05d5\u05ea\u05e8 \u05dc\u05e8\u05db\u05d5\u05e9 \u05de\u05e9\u05e8\u05d3 \u05de\u05d0\u05e9\u05e8 \u05dc\u05e9\u05db\u05d5\u05e8 \u05de\u05e9\u05e8\u05d3 &#8211; \u05d9\u05d5\u05e2\u05d3 \u05dc\u05d1\u05e2\u05dc\u05d9 \u05e2\u05e1\u05e7\u05d9\u05dd \u05d4\u05de\u05d1\u05d6\u05d1\u05d6\u05d9\u05dd \u05de\u05d9\u05d3\u05d9 \u05d7\u05d5\u05d3\u05e9 \u05db\u05e1\u05e3 \u05e2\u05dc \u05e9\u05db\u05d9\u05e8\u05d5\u05ea \u05d5\u05d0\u05d9\u05e0\u05dd \u05de\u05d5\u05d3\u05e2\u05d9\u05dd \u05dc\u05e2\u05d5\u05d1\u05d3\u05d4 \u05e9\u05d9\u05d5\u05ea\u05e8 \u05de\u05e9\u05ea\u05dc\u05dd \u05dc\u05e8\u05db\u05d5\u05e9 \u05de\u05e9\u05e8\u05d3 \u05de\u05d0\u05e9\u05e8 \u05dc\u05e9\u05db\u05d5\u05e8 \u05de\u05e9\u05e8\u05d3.<\/p>\n<h2 dir=\"RTL\" style=\"width: 96%;\"><b>\u05d0\u05d6 \u05d0\u05d9\u05da \u05e2\u05e9\u05d9\u05e0\u05d5 \u05d0\u05ea \u05d6\u05d4? <\/b><\/h2>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea \u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9\u05d9\u05ea \u05d4\u05d2\u05e9\u05d4 \u05de\u05ea\u05e7\u05d3\u05de\u05ea \u2013 \u05d4\u05e2\u05dc\u05e0\u05d5 2 \u05e7\u05e8\u05d9\u05d0\u05d9\u05d9\u05d8\u05d9\u05d1\u05d9\u05dd \u05e9\u05d5\u05e0\u05d9\u05dd \u05e9\u05e8\u05e6\u05d5 \u05d1\u05de\u05e7\u05d1\u05d9\u05dc \u05d5\u05d4\u05e6\u05d9\u05d2\u05d5 \u05dc\u05d2\u05d5\u05dc\u05e9\u05d9\u05dd 2 \u05de\u05e1\u05e8\u05d9\u05dd \u05e9\u05d5\u05e0\u05d9\u05dd. 2 \u05d1\u05d0\u05e0\u05e8\u05d9\u05dd \u05e9\u05d5\u05e0\u05d9\u05dd \u05e9\u05d4\u05d5\u05d1\u05d9\u05dc\u05d5 \u05dc\u05e9\u05e0\u05d9 \u05de\u05d9\u05e0\u05d9\u05e1\u05d9\u05d9\u05d8\u05d9\u05dd \u05d9\u05d9\u05e2\u05d5\u05d3\u05d9\u05d9\u05dd.<\/p>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05e8\u05d0\u05e9\u05d9\u05ea \u05d4\u05e6\u05d2\u05e0\u05d5 \u05dc\u05d2\u05d5\u05dc\u05e9 \u05d0\u05ea \u05d4\u05de\u05e1\u05e8 \u05d4\u05e8\u05d0\u05e9\u05d5\u05df (\u05d4\u05d6\u05d3\u05de\u05e0\u05d5\u05ea \u05dc\u05e8\u05db\u05d5\u05e9 \u05de\u05e9\u05e8\u05d3 \u05d1\u05de\u05ea\u05d7\u05dd \u05d4\u05e2\u05e1\u05e7\u05d9\u05dd \u05d4\u05d2\u05d3\u05d5\u05dc \u05d1\u05d9\u05d5\u05ea\u05e8 \u05d1\u05ea&#8221;\u05d0), \u05d1\u05de\u05d9\u05d3\u05d4 \u05d5\u05d4\u05d2\u05d5\u05dc\u05e9 \u05dc\u05d0 \u05d4\u05d2\u05d9\u05d1 \u05d0\u05d7\u05e8\u05d9 \u05e9\u05e0\u05d7\u05e9\u05e3 \u05dc\u05de\u05e1\u05e8 \u05d6\u05d4 3 \u05e4\u05e2\u05de\u05d9\u05dd \u2013 \u05e2\u05d1\u05e8\u05e0\u05d5 \u05dc\u05de\u05e1\u05e8 \u05d4\u05d1\u05d0 (\u05de\u05d4\u05d9\u05d5\u05dd \u05de\u05e9\u05ea\u05dc\u05dd \u05d9\u05d5\u05ea\u05e8 \u05dc\u05e8\u05db\u05d5\u05e9 \u05de\u05e9\u05e8\u05d3 \u05de\u05d0\u05e9\u05e8 \u05dc\u05e9\u05db\u05d5\u05e8 \u05de\u05e9\u05e8\u05d3), \u05d4\u05d6\u05de\u05e0\u05d5 \u05d0\u05ea \u05d4\u05d2\u05d5\u05dc\u05e9\u05d9\u05dd \u05dc\u05d4\u05d9\u05d5\u05d5\u05db\u05d7 \u05d1\u05e2\u05e6\u05de\u05dd \u05d1\u05db\u05d3\u05d0\u05d9\u05d5\u05ea \u05d4\u05db\u05dc\u05db\u05dc\u05d9\u05ea \u05d5\u05d6\u05d0\u05ea \u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea Branded Utility &#8211; \u05de\u05d7\u05e9\u05d1\u05d5\u05df \u05e4\u05e9\u05d5\u05d8 \u05d4\u05de\u05d7\u05e9\u05d1 \u05ea\u05d5\u05da \u05db\u05de\u05d4 \u05d6\u05de\u05df, \u05d1\u05e2\u05dc\u05d5\u05ea \u05d6\u05d4\u05d4 \u05dc\u05d3\u05de\u05d9 \u05d4\u05e9\u05db\u05d9\u05e8\u05d5\u05ea, \u05d4\u05dd \u05d9\u05d5\u05db\u05dc\u05d5 \u05dc\u05d4\u05d9\u05d5\u05ea \u05d1\u05e2\u05dc\u05d9\u05dd \u05e9\u05dc \u05de\u05e9\u05e8\u05d3.<b><\/b><\/p>\n<h2 dir=\"RTL\" style=\"width: 96%;\"><b>\u05d0\u05e1\u05d8\u05e8\u05d8\u05d2\u05d9\u05d9\u05ea \u05d4\u05de\u05d3\u05d9\u05d4: <\/b><\/h2>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05d1\u05d7\u05e8\u05e0\u05d5 \u05dc\u05de\u05e7\u05d3 \u05d0\u05ea \u05e8\u05db\u05e9 \u05d4\u05de\u05d3\u05d9\u05d4 \u05e9\u05dc\u05e0\u05d5 \u05d1\u05d0\u05ea\u05e8\u05d9\u05dd \u05db\u05dc\u05db\u05dc\u05d9\u05d9\u05dd \u05d5\u05d1\u05d0\u05e4\u05dc\u05d9\u05e7\u05e6\u05d9\u05d5\u05ea \u05d4\u05de\u05d5\u05d1\u05d9\u05d9\u05dc \u05d4\u05ea\u05d5\u05d0\u05de\u05d5\u05ea, \u05e9\u05dd \u05e0\u05d7\u05e9\u05e4\u05e0\u05d5 \u05dc\u05d1\u05e2\u05dc\u05d9 \u05e2\u05e1\u05e7\u05d9\u05dd \u05d5\u05d7\u05d1\u05e8\u05d5\u05ea. \u05d1\u05d0\u05ea\u05e8 \u05d9\u05d32 \u05e0\u05d7\u05e9\u05e4\u05e0\u05d5 \u05dc\u05de\u05e9\u05e7\u05d9\u05e2\u05d9 \u05e0\u05d3\u05dc&#8221;\u05df \u05d1\u05db\u05dc\u05dc \u05d5\u05de\u05d7\u05e4\u05e9\u05d9 \u05e0\u05d3\u05dc&#8221;\u05df \u05de\u05e1\u05d7\u05e8\u05d9 \u05d1\u05e4\u05e8\u05d8 (\u05e7\u05e0\u05d9\u05d9\u05d4 \u05d5\u05d4\u05e9\u05db\u05e8\u05d4). \u05d4\u05e8\u05e9\u05ea \u05d4\u05d7\u05d1\u05e8\u05ea\u05d9\u05ea \u05e4\u05d9\u05d9\u05e1\u05d1\u05d5\u05e7 \u05d0\u05d9\u05e4\u05e9\u05e8\u05d4 \u05dc\u05e0\u05d5 \u05dc\u05d8\u05e8\u05d2\u05d8 \u2013 \u05db\u05dc\u05d5\u05de\u05e8 \u05dc\u05e4\u05e0\u05d5\u05ea \u05d1\u05e6\u05d5\u05e8\u05d4 \u05de\u05de\u05d5\u05e7\u05d3\u05ea \u05dc\u05d1\u05e2\u05dc\u05d9 \u05e2\u05e1\u05e7\u05d9\u05dd, \u05de\u05e0\u05db&#8221;\u05dc\u05d9\u05dd, \u05d3\u05d9\u05e8\u05e7\u05d8\u05d5\u05e8\u05d9\u05dd \u05d5\u05de\u05e0\u05d4\u05dc\u05d9 \u05db\u05e1\u05e4\u05d9\u05dd \u05d1\u05d7\u05d1\u05e8\u05d5\u05ea, \u05d5\u05db\u05de\u05d5\u05d1\u05df \u05d2\u05d5\u05d2\u05dc \u05dc\u05d0\u05dc\u05d5 \u05d4\u05de\u05d7\u05e4\u05e9\u05d9\u05dd \u05de\u05e9\u05e8\u05d3\u05d9\u05dd \u05dc\u05d4\u05e9\u05db\u05e8\u05d4 \u05d5\u05de\u05db\u05d9\u05e8\u05d4.<b> <\/b><\/p>\n<p dir=\"RTL\" style=\"width: 96%;\"><a href=\"http:\/\/digital-cloud.co.il\/view\/Gaya\/977x330.html\">\u05d1\u05d0\u05e0\u05e8 \u05e8\u05d0\u05e9\u05d5\u05df<\/a> \u2013 \u05de\u05db\u05d9\u05e8\u05ea \u05de\u05e9\u05e8\u05d3\u05d9\u05dd<\/p>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05d4\u05d5\u05d1\u05d9\u05dc \u05dc- <a href=\"http:\/\/cdn.digital-cloud.co.il\/Skytower\/2014\/08\/Minisite\/\">\u05de\u05d9\u05e0\u05d9\u05e1\u05d9\u05d9\u05d8 \u05e8\u05d0\u05e9\u05d5\u05df<\/a> \u2013 \u05dc\u05de\u05db\u05d9\u05e8\u05ea \u05de\u05e9\u05e8\u05d3\u05d9\u05dd<\/p>\n<p dir=\"RTL\" style=\"width: 96%;\"><a href=\"http:\/\/digital-cloud.co.il\/view\/Gaya\/RENT\/977x330.html\">\u05d1\u05d0\u05e0\u05e8 \u05e9\u05e0\u05d9<\/a> \u2013 \u05dc\u05de\u05d4 \u05dc\u05e9\u05e8\u05d5\u05e3 \u05db\u05e1\u05e3 \u05e2\u05dc \u05e9\u05db\u05d9\u05e8\u05d5\u05ea<\/p>\n<p dir=\"RTL\" style=\"width: 96%;\">\u05d4\u05d5\u05d1\u05d9\u05dc \u05dc-\u00a0 <a 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